The research report of Shuiqing Muhua, a market research organization, pointed out that although the economic situation was sluggish in 2011 and people were skeptical about economic recovery, the auto market was still doing well, especially luxury cars. From January to August Mercedes-Benz's global sales totaled 866,400 units, of which sales in Germany, the United States, and China were 16.55, 14.84, and 12.02 million, respectively, an increase of 2.3%, 6.1%, and 35.8% year-on-year respectively. From January to August, BMW's global sales totaled 1,073,400 units, a year-on-year increase of 16.8%, of which total sales volume in Germany, the United States, and China were 19.63, 15.59, and 158,900, respectively, up 13.3%, 12%, and 49.3% respectively year-on-year.
The biggest change in the field of automotive lighting is LED accelerated occupation of the market, the LED industry in 2010 significantly expanded production capacity, followed by the price plummeted. In the field of Brake-lamp and Tail-lamp, the popularity of LEDs has rapidly increased and it is expected that the penetration rate in 2015 will reach 70%. Another change is that the Head-lamp with LED is no longer limited to the flagship model. Hybrid HEVs or EVs have started to use LED headlamps.
Although Japanese auto lighting manufacturers occupy a dominant position, their growth is sluggish. The STANLEY, which focuses on the Japanese market, has experienced a recession. Koito relied on its rooting in the Chinese mainland market to maintain its slight growth. The German automotive lighting manufacturers benefited from the driving of luxury cars in Germany, and their growth was strong. Hella, AL (Automotive Lighting), and ZKW are suppliers to Audi, BMW, and BENZ, with the highest proportion of AL. Taiwan’s TYC and DEPO are focused on the Aftermarket in Europe and the United States, and their growth is weak.
The biggest change in the field of automotive lighting is LED accelerated occupation of the market, the LED industry in 2010 significantly expanded production capacity, followed by the price plummeted. In the field of Brake-lamp and Tail-lamp, the popularity of LEDs has rapidly increased and it is expected that the penetration rate in 2015 will reach 70%. Another change is that the Head-lamp with LED is no longer limited to the flagship model. Hybrid HEVs or EVs have started to use LED headlamps.
Although Japanese auto lighting manufacturers occupy a dominant position, their growth is sluggish. The STANLEY, which focuses on the Japanese market, has experienced a recession. Koito relied on its rooting in the Chinese mainland market to maintain its slight growth. The German automotive lighting manufacturers benefited from the driving of luxury cars in Germany, and their growth was strong. Hella, AL (Automotive Lighting), and ZKW are suppliers to Audi, BMW, and BENZ, with the highest proportion of AL. Taiwan’s TYC and DEPO are focused on the Aftermarket in Europe and the United States, and their growth is weak.
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